Washington, D.C. · Est. MMXVI

Counsel for Principals.

Seventh Counsel is a principal-led advisory practice. We advise founders, executives, and institutions where strategy, capital, and government meet, and we sign our own work.

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Industries We Serve

Tailored Solutions for Every Sector

There is no bench of associates and no leverage model. The person you meet is the person who studies the problem, writes the memorandum, and stands behind the recommendation. We take few engagements at a time, we price the matter rather than the hour, and we decline work we cannot do to standard.

Seven Disciplines

Seven sides. One seal.

The heptagon is not decoration. Each side names a discipline of the practice, and every engagement draws on more than one.

I

Corporate Strategy

Positioning, market entry, and the decisions a board must get right the first time.

II

Capital Formation

Round architecture from seed through Series A, investor narrative, data rooms, and staged disclosure.

III

Government Relations

Legislative strategy, agency engagement, and the federal budget read as a market map.

IV

Defense & Dual-Use Markets

Demand-signal development, acquisition pathways, and the transition from pilot to program of record.

V

Strategic Partnerships

Channel architecture, teaming, and agreements written to survive contact with reality.

VI

Institutional Development

Boards, councils, and community institutions designed to outlast their founders.

VII

Intelligence

VANTAGE, our written briefing for principals in defense, dual-use, and energy markets.

The Doctrine Series

We publish what we practice.

The heptagon is not decoration. Each side names a discipline of the practice, and every engagement draws on more than one.

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THE STANDING
Volume I

A personal operating doctrine: how a principal earns, holds, and spends standing in rooms that decide things.
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THE UNWRITTEN CODE
Volume II

The rules of establishment life that no one writes down, written down: signaling, reciprocity, and the long game.
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THE QUIET HAND
Volume III

On influence without noise: the power-broker tradition from Jordan to Strauss to Baker, and what it asks of an advisor.
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The Principal

You work directly with the Principal..

Joshua Bush founded the practice in 2016. He trained in organizational dynamics at the University of Pennsylvania in the Ackoff systems tradition, and was formed at Morgan State University in a rhetorical tradition that treats persuasion as a discipline, not a talent.

His work spans health systems, federal service, policy research, and venture-backed operating roles. He is a co-founder of Lola Vision Systems, a defense edge-AI company, and he leads the Ward 5 Economic Development Council in Washington, D.C.

Joshua Bush | Founder & Principal, Seventh Counsel

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Team Bio's& Headshots

Joshua Bush

Founder & Principal, Seventh Counsel

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Book A 25-Minute Framing Call

Travis Redwood

Practice Lead, Hospitality and Consumer Operations

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Tony Lodge

Senior Advisor, Workforce and Public Capital

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Selected Engagements:
Methodology (5) Ps:
People > Partnerships > Processes > Performance > Profits
HOW WE'RE BUILT

You are not buying a deck.
You are buying a decision you can defend.

Methods tested against real P&L, in real market conditions

Advisory work that a client can defend to their board

Selected University Engagements: